Join today for only $159 (valued at $279)
our best transformation will win $10,000 cash!
Challenge Capacity
Your turn to be our next success story
Results You Can See
What’s included in our challenge
- Stay on track anywhere with full access to the equ app
- Get lasting results with the Challenge Guide
- Cook with confidence using our exclusive recipe eBook
- Lose weight without the guesswork with weekly meal plans
- See real weight loss with personalised calorie targets
- RStay accountable with weekly in-app check-ins
- No more meal time stress with 9,000+ easy recipes
- Get daily motivation & support via private WhatsApp group
- Be rewarded for your transformation with a $15K prize pool
- First place: $10,000 cash
- Second place: $1,000 voucher
- Third place: $250 equ Food Pack
- PLUS, weekly $250 cash giveaways.
What our challengers are saying
Win $10,000 cash
To go in the running, simply join the 8 Week Comeback Challenge. At the end of the challenge, you’ll submit your transformation. The biggest transformation wins – but we aren’t just looking at a physical transformation, we’re also looking for who shows up.
FAQs
What is the challenge?
The challenge is an 8-week weight loss program designed by expert nutritionists to help you see results without cutting out entire food groups or following extremes. It includes weekly macro-friendly meal plans, in-app accountability, WhatsApp, and access to the equ app — giving you structure, motivation and the tools to stay on track.
When does the challenge start?
The challenge runs from Monday 6 October to Sunday 30 November, 2025. The last day to sign up is Sunday 5 October, but spots are limited, so don’t leave it too late!
Why is there a cost to join the challenge?
This is our biggest and best challenge yet - with more value, structure, support and accountability than ever before. It includes a prize pool, exclusive resources, weekly check-ins, app tracking, live support and a new eBook. While existing members already have access to the app, this challenge is a separate experience that requires additional time, tools, and resources - which is why there is a small fee to join.
Will I need to go to the gym?
No. This challenge is nutrition-first. Everything is built around food: learning how to eat in a calorie deficit, planning ahead, and staying consistent. If you train, the meal plans will help fuel your workouts. But if not? You’ll still get results without setting foot in a gym.
What kind of food will I be eating?
You’ll get weekly macro-friendly meal plans designed for real life — think burgers, curries, wraps, pasta, and more. The meals are quick, satisfying, and family-friendly. You can also customise your plan inside the equ app based on your preferences, goals, and dietary needs.
I’ve tried other challenges and couldn’t stick to them. How is this different?
We’ve removed the overwhelm. You’ll get a clear plan, daily support and flexible meals you’ll actually look forward to. Plus, our app takes the guesswork out of tracking and portioning - so you can stop overthinking it and focus on consistency.
What support do I get during the 8 weeks?
You’ll receive:
- Weekly check-ins via the equ app
- Weekly photo reminders for progress tracking
- Step-by-step meal plans and nutrition guidance
- WhatsApp group support from our team and community
- A challenge menu eBook with bonus recipes to keep
We’ll be right there with you - every week, every meal, every day.
There is also the option to add a personal nutrition coach to your plan for the duration of the challenge.
How much weight will I lose during the challenge?
That depends on your starting point, consistency, and goals, but most members lose between 3 - 10kg over the 8 weeks. You can also choose your fat loss pace: gradual, sustainable, or aggressive. This means you’re in control of how fast you want to go, with options to suit your lifestyle. No matter the pace, our approach is built on long-term success, not quick fixes, so you can keep the results well beyond the challenge.
Does the challenge require a big time commitment?
Not at all. The weekly plans and in-app support are designed to make your life easier, not busier.
What kind of prize is up for grabs?
There’s over $15,000 in prizes up for grabs, including:
- $10,000 cash for the major winner
- $1,000 voucher for second place
- equ Foods Pack (valued at $250) for third place
- PLUS, weekly $250 cash giveaways
To enter, simply complete the full 8-week challenge and submit your before and after photos by the final deadline. Winners are selected based on consistency, transformation, and effort, not just weight loss.
What if I have dietary requirements or allergies?
You can tailor your meal plan using the equ app’s filters and food swap features. Whether you’re vegetarian, gluten-free, dairy-free, or just a fussy eater - we’ve got plenty of options to make the challenge work for you.
Do I need to track calories?
We’ll show you how to stay in a calorie deficit using our pre-built plans - no need to log or track unless you want to. Our focus is on building habits, not just hitting numbers. That said, our app includes optional tracking tools for those who prefer more detail.
What happens after the 8 weeks?
You’ll finish the challenge with the tools, structure and confidence to keep going. Many members continue using the app for ongoing support, but there’s no pressure - this is about building long-term habits you can actually stick to. Our challenge exclusive eBook will also give you recipes to keep on rotation long after you’ve finished the challenge.
Is this suitable for breastfeeding or postpartum women?
Yes. Many equ members are mums in all stages of postpartum. Our app takes your calorie needs into account and prioritises balanced, sustainable nutrition. If you’re unsure, we always recommend checking with your healthcare provider before joining.
Can I do the challenge if I live outside Australia?
Yes. The equ app and challenge are accessible globally. All other inclusions - meal plans, support and app access are available worldwide. And our $10,000 cash prize is available worldwide.